❄️ Queenstown Insiders Guide: Let It Snow, Let It Grow 🏡⛷️
Winter is sneaking up on Queenstown like a skier on a powder day—and with it comes a flurry of events, bookings, and frosty opportunities for savvy property managers.
Whether you’re juggling holiday homes, long-term tenants, or a mix of both, now’s the time to rug up, roll out the welcome mats, and get your properties winter-ready.
🎉 What’s On This Winter? (A Lot. Seriously.)
Queenstown doesn't just do winter—it owns it. Here's what’s turning up the heat this chilly season:
🌟 LUMA Enchanted | 30 May – 31 Aug
Think light installations, dreamy storytelling, and Kiwi Park transformed into a wonderland. Great excuse for families and romantics to book a cozy base nearby.
🎭 Mardi Gras Queenstown | 21 June
From 2 PM to 10 PM, the Queenstown Events Centre goes off with a multi-genre musical mashup. Expect festival-goers hunting for stylish, party-prepped pads.
📽️ NZ Mountain Film & Book Festival | 26–27 June
Inspire your inner adventurer! This film and book fest is a magnet for outdoor lovers—aka your ideal guests with hiking boots and hot cocoa.
🏔️ The Remarkables Ice & Mixed Festival | 31 July – 3 August
Mountain goats unite. Winter climbers will be scaling peaks by day and looking for warm beds by night.
🌈 Winter Pride | 15–24 August
Ten days of love, skiing, sparkles, and fabulousness. Homes with flair (and spa pools) will be in hot demand.
🚴 Peak to Peak | 30 August
Multisport madness! Competitors will need rest—and probably a lot of carbs. Market your property as the perfect recovery station.
🎧 Snow Machine Festival | 9–14 September
Claptone, Mallrat, Netsky... need we say more? Snow + beats = bookings galore.
🏘️ Market Forecast: What’s the Word on the Street (and Slopes)?
Winter 2025 is shaping up to be bigger, better, and snowier than last year. Here’s what’s hot (and cool):
🔥 Short-Term Stays Are Heating Up
Bookings are already tracking 15–20% higher than Winter 2024. International snow-chasers, digital nomads, and weekend warriors are locking in stays early. Got ski racks, heat pumps, and hot tubs? Let’s highlight them!
🧤 Long-Term Tenants Are Pickier (and Toastier)
Warmth and efficiency are non-negotiables. Think double glazing, modern insulation, and heat pumps. If your place checks those boxes, you’re golden.
🌍 International Invasion Incoming
Aussies, North Americans, and Euro-trippers are coming back strong. Proximity to the slopes and that iconic Queenstown view? Priceless.
❄️ Final Word: Don’t Hibernate—Dominate
This isn’t just another winter in Queenstown—it’s the winter to optimise your rental game. With a lineup of epic events, a swelling visitor market, and chilly nights perfect for cozy stays, now’s the time to stand out and get strategic.
So fluff those duvets, update your listings, and let’s make Winter 2025 your most successful season yet. Need help? We’re here faster than fresh snow on Coronet Peak. 😉